Step into Christopher Ward – in person
Our Showrooms bring another side of Christopher Ward to life. Try on the pieces you've been eyeing, see exclusive models first-hand, and enjoy expert advice in a relaxed setting. The same warm welcome you know us for – just face to face.
- All
- UK
- US
Located at CW HQ, enjoy a relaxed space, passionate team, and a rare chance to see the entire collection under one roof.
We’re open five days a week with appointments from 9am to 5pm, Monday to Friday.
Email UsMaidenhead, UK
Appointment duration: 45mins
The Yard, 14-18 Bell St, Maidenhead SL6 1BR
Set in Frisco, 25 minutes from Downtown Dallas and an easy drive from DFW Airport. The perfect spot to try on the latest releases and get expert recommendations.
Located within the shops at Starwood, Frisco, on the second floor via the stairs or elevator in the lobby. Ample free parking is available.
Email UsFrisco, Dallas
Appointment duration: 45mins
5285 Dallas Parkway, Suite 510 Frisco, Texas 75034
Welcome to the new Christopher Ward showroom at Everton’s Hill Dickinson stadium – our first showroom in the north of England, and first-ever in a sports stadium.
Located in the premium space in the West Stand, Dock on 1. 53° North gives you the ultimate personal watch-buying experience.
Email UsLiverpool, UK
Appointment duration: 45mins
Hill Dickinson Stadium, Regent Rd, Liverpool L3 0BW
At our Virginia Showroom, you'll see the full Christopher Ward collection in the metal.
Located within Fairview Park, minutes from Tyson's Corner and within easy reach of Washington, D.C. and Maryland. You can find us on the second floor via the stairs or elevator in the lobby.
Email UsFalls Church, Virginia
Appointment duration: 45mins
3130 Fairview Park Drive, Suite 220, Falls Church, VA 22042.
+1 (703) 637 9599
Coming soon
Time's ticking... new showrooms opening soon. Bringing precision, craftsmanship, and British design, closer than ever. Watch this space.
Why visit a Christopher Ward Showroom?
The details you can’t quite appreciate through a screen. Our showrooms give you direct access to the full Christopher Ward experience. Expert advice, exclusive pieces, and a warm welcome – all included.
1:1 With our team
Friendly, knowledgeable and never pushy. We'll help you explore the collection and find the right watch for you.
Try it on
Feel the weight, see the dial, test the fit. There's nothing like wearing it on your own wrist.
Exclusive to Showroom
From early previews to special editions, some watches can only be seen in person – including the occasional surprise.
Only in the showroom
Alongside the full collection, each showroom often has something
you won't find anywhere else!
A Bel Canto like no other
See the Dragonfly Bel Canto up close, available only in-showroom or at Christopher Ward events.
Book an appointment
US exclusive
Limited to just 300 models, the US-only Twelve Ember is a horological celebration of the opening of our second American showroom.
Book an appointment
53° North exclusive
The first watch brand inside a Premier League stadium! Bookings now open.
Book an appointmentSay hello to the team
Design lovers, watch experts, collectors, style advisors - and excellent company. Here are some of the people who you might meet when you book a Showroom visit.
Oliver – UK Showroom Manager
Favourite Christopher Ward: The Twelve Ti
Known for: more than a six day power reserve this man has run the London Marathon!
Eryc – UK Showroom Assistant
Favourite Christopher Ward: C65 Aquitaine Bronze
Known for: matching watches to outfits for fun, some brands have the Air King we have the Flare King.
Trey Foote – US Showroom Manager
Favourite Christopher Ward: C60 Atoll 300 Shark White
Known for: guitars, matcha, and loves a good board game!
Jacob – US Showroom Assistant
Favourite Christopher Ward: C1 Moonphase 40
Known for: a fan of thoughtful strategy, engaging narratives, and the occasional great bowl of pasta.
Sabah – US Showroom Assistant
Favourite Christopher Ward: C65 Dune Aeolian Bronze
Known for: having aux control, weekend baking sessions and paying attention to the small details.
Jason – US Showroom Manager
Favourite Christopher Ward: C65 Supercompressor Elite
Known for: coffee, going to concerts and a good meal with friends and family.
Questions? We've got answers
Do I need to book an appointment?
We recommend booking. That way we can tailor your appointment if you've got your eye on something specific.
Can I bring a friend?
Of course. Watches are better with company.
Is every model available to try on?
Almost – some pieces are limited or location-specific. If you’ve got your eye on something, mention it when booking and we’ll try to have it ready.
Can I buy during an appointment?
Absolutely. But there’s no hard sell – just good advice and great watches.