The Twelve 36mm Loupe Landing

Size matters

Get closer to The Twelve (36) – from the shimmering, textured dial to the 12-sided case that’s been brushed, polished and sandblasted to perfection.

Small watch. Big story

Why did CW create a smaller version of its bestselling integrated watch, The Twelve? Meet the minds behind autumn’s ‘agender’ masterpiece.

Read the article

Everything you need to know

For men. For women. For everyone. Discover the full tech specs on the Twelve (36) – and indulge yourself in its timeless beauty.

Explore The Twelve (36)

THE TWELVE(36)

It’s time to get creative. Choose your dial colour. Select either bracelet or strap (or both). Now you’ve got a watch that’s truly yours.

From £850 $995 €1,095 C$1,350 S$1,395 CHF950 HK$8,100 A$1,395 ₩1,274,000 NT$29,695

Frosted Lichen
green

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Alta white

Discover

Glacier blue

Discover

Nordic blue

Discover

What the press say about
The Twelve (36)

“The Twelve 36mm encapsulates the charm of 80's integrated bracelet design, now available in a dimension that accommodates almost any wrist size.”
– Sam Cross

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The Watch Box Diaries

“Christopher Wards' Twelve has been a stand-out hit of 2023, providing us with a solid, affordable, British integrated sports watch. The new 36mm variant now makes it even more accessible for those of us with smaller wrists, or who prefer a more discreet wrist presence. This watch is helping make midsize great again and I'm here for it!”
- Lucy Kapetanovic

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WatchGringa

“Rarely do I encounter a timepiece that resonates with me so profoundly; the Twelve feels tailor-made for my preferences”
– Britt Pearce

Watch the review

The Twelve and The Twelve (Ti)

A slim 40mm ‘dodecagonal’ case. An extraordinary integrated bracelet. And a textured 3D dial that’s impossible to ignore. Available as a steel automatic or a titanium chronometer.

The story of The Twelve

Six years in the making. Endless experimentation. A pause until our team knew they could achieve their ambitions. Enjoy the story of our first integrated watch in 16 years.

The ‘Picasso’ of watchmaking

Why the man behind Patek Philippe’s Nautilus and the Audemars Piguet Royal Oak is horology’s greatest designer.

Read the story

‘We thought differently’

Where did the idea for The Twelve come from? What difficulties did CW’s team face? And when did they realise they’d made something extraordinary?

Read the exclusive story

THE TWELVE

Twelve-sided, marine-grade steel case.
Elegant integrated bracelet – with butterfly clasp.
Multi-faceted dial with applied logo.
Available in four colours.

From £850 $995 €1,095 C$1,350 S$1,395 CHF950 HK$8,100 A$1,395 ₩1,274,000 NT$29,695

Basalt grey Discover

Glacier blue Discover

Arctic white Discover

Nordic blue Discover

THE TWELVE (Ti)

Crafted from ultra-light, ultra-tough Grade 2 titanium. COSC-certified movement.
Two unique dial colours.

From £1,225 $1,450 €1,595 C$1,975 S$1,995 CHF1,350 HK$11,675 A$2,050 ₩1,837,500 NT$42,875

Astral blue Discover

Nebula purple Discover

What the press say about
The Twelve

“Christopher Ward has answered the prayers of watch fans the world over in creating something that ticks virtually every box in a fat, black marker pen. The Twelve benefits from a remarkable attention to detail and quality that makes you question the entire industry.”
– Andrew Morgan, Watchfinder & Co

“With The Twelve collection of watches, Christopher Ward cleverly demonstrates what the company does best. They begin with a popular theme among enthusiasts who have a highly elevated set of consumer expectations. Christopher Ward then impresses everyone with not only a novel (yet familiar design), but also an incredible value proposition designed to make the competition feel uncomfortable. The product not only puts a smile on the face of wearers but also makes them feel immediately comfortable with what they paid for it.”
- Ariel Adams, aBlogtoWatch

“Christopher Ward's The Twelve is a significant step in an exciting direction for the brand. The watch offers design and high-end features you'd expect from significantly pricier pieces from some big names in the industry at an unmatched price.”
– Ignacio Conde Garzon, Fratello

“The finishing, the lack of movement on the bracelet and then that dial you can just fall deeply in love with. I can’t actually fault anything.”
– Rikki, Scottish Watches

Frequently asked questions
on The Twelve

Can I remove the bracelet links myself?
Yes. The bracelet is made up of 12 single-screw links that can easily be removed with a 1.4mm screwdriver. Or, if you choose the resize option when purchasing your watch, we can adjust the bracelet for you.

Does the integrated bracelet feature quick-release?
Yes, both The Twelve’s bracelet and rubber strap have the quick-release system.

Can The Twelve be engraved?
Yes, you can add this at checkout. The engraving will be on the outer part of the case back – to the side of the serial number.

What type of clasp/buckle is featured on the rubber strap?
The rubber strap features a standard buckle and tang.

When will The Twelve next be available to purchase?
Due to the extraordinary demand for The Twelve, some versions may not be available immediately, but you’ll always be able to pre-order your watch. The availability dates for all models are on the product page and are regularly updated.

Can I view The Twelve range in-store?
Yes! But only at our showroom in Maidenhead, Berkshire (west of London). Click here to book your appointment.

Want to know more about Christopher Ward?

Our story

Christopher Ward is a premium watch brand. But we’re not interested in expensive middlemen or meaningless celebrities: for us, watchmaking is the ultimate expression of art, science and engineering.

Read our Loupe online articles

Discover in-the-know stories on watches (and watchmaking), plus articles on music, sport, art and culture.

Read our articles

Loupe is Christopher Ward’s quarterly in-house magazine. If you want to know what’s happening at CW (and you love great journalism), this is where to start. Alternatively, you can read all our back issues on your computer, tablet or phone.

Order your free copy
Read Loupe online

Interest free credit available

Designed in England
Made in Switzerland

60 day free returns
60 month movement guarantee

Free delivery worldwide

Size matters

Small watch. Big story

Everything you need to know

THE TWELVE(36)

What the press say about The Twelve (36)

The Watch Box Diaries

WatchGringa

The Twelve and The Twelve (Ti)

The story of The Twelve

The ‘Picasso’ of watchmaking

‘We thought differently’

THE TWELVE

THE TWELVE (Ti)

What the press say about The Twelve

Frequently asked questions on The Twelve

Want to know more about Christopher Ward?

Our story

Read our Loupe online articles

What the press say about
The Twelve (36)

What the press say about
The Twelve

Frequently asked questions
on The Twelve